It’s hard to know what you want to achieve, where you want to get to.
Infinite thoughts besiege us (at all times), both positive and negative. Sometimes, in order to really understand certain things, you’ve got to take a step back, distance yourself and wait for – or at least look for – a vision: a mirage.
The IUTER SS18 “Mirage” collection draws inspiration from an almost abstract concept, which is depicted in a hostile desert landscape, populated only by the animals that have adapted to survive.
Snakes and scorpions are recurring images, along with a bright orange that recalls Safety Orange, used for visibility in dangerous situations.
The collection includes a clear nod to the world of Souvenir Jackets, with embroidered palms and scorpions on beige and black tones. The use of embroidery and all-over jacquard patterns has become a IUTER trademark; in this collection the embroidery is enhanced by sublimated prints and polyester inserts printed to create a patch effect.
Different types of camouflage, from classic green to extreme orange and stonewash characterise another section of the collection.
The range of graphic designs varies and distances itself from the theme with a series of strictly streetwear designs on classic T-shirts, long-sleeve T-shirts and other specific Cut & Sew cuts.
Photography Piotr Niepsuj
Styling Mat Tresbon
Thanks to Nike, Nove25
