Loyalty is no longer an important value. Rarely nowadays do we identify a leader and choose to fight side by side to emerge as a group instead of an individual. The concept of the pack understood as collaboration for survival and success – not for one, but for all – was the inspiration for the IUTER FW17 – Divided We Fall collection.
The collection is characterised by clear references to the animal world, especially the ultimate pack animal: the wolf. Scars, fangs, bites and blood feature on most of the pieces.
“Lisa” is the main graphic used in the collection. Hand-designed by Lisa Rampilli, it has been screen-printed onto various pieces including a jacket in washed cotton with a synthetic leather inner. “Wolves” is the jacquard weave depicting a pack of wolves on the attack.
Shop now IUTER FW17 Collection on IUTER.COM
The entire collection is designed and produced at IUTER Production HQ in Cairate, Varese (Italy).
Lookbook by Piotr Niepsuj
Style by Tres Bones
Sunglasses by RETROSUPERFUTURE
Jewels by Nove25
